I had the rare privilege to have been part of a panel arranged by the Edelman PR firm at the famous South By Southwest conference in Austin Texas a few weeks ago. My sister Katrine, who lives in Austin and has attended SXSW many times, continued to correct me each time I mentioned SXSW. She insisted that only “newbies” say South by Southwest. Everyone else calls it “South By.” Ok…so I was a newbie. Perhaps I will get the lingo right next year. Continue reading
Just received a copy of an article I wrote for the Hotel Yearbook 2013 about the spa of the future – 2020. Have a read and let me know what else you think that Lisa might be experiencing in the year 2020 when she checks into a hotel/spa.
Just finished our New York media event and a well-attended webinar announcing the new Top 10 SpaFinder Wellness Trends Forecast for 2013. You can read the full 60 page report here. Lots of great examples of each trend. While the report is 60 pages long, this “info-graphic” communicates the essence of it in a pretty quick way. See if you agree. Continue reading
Just a reminder that I will be doing a webinar this Wednesday January 16, 2013 at 12:00 noon EST revealing the 2013 Global Spa and Wellness Trend predictions. Please join me if you can – you can register here.
The beginning of a New Year seems like a good time to share my response to a remark that was made at the 2012 Global Spa and Wellness Summit in Aspen that has caused quite a flurry of discussion ever since. Peter Rummell, former head of Disney Imagineering who was one of the keynote speakers, suggested that we, as an industry, get rid of the word “spa.” He said “it conjures up affluent, white, women and is hurting our reputation.” Ouch. Continue reading
Happy New Year to everyone!
While I had planned this New Year’s Day post to be my answer to the often debated 2012 question “Should our industry get rid of the word spa?” that will have to wait until my next post. I feel compelled to share the December 28th NY Time’s Article called Destination: Wellness written by Jesse McKinley as well as my response to the piece. First…check out his lengthy article that was, I am afraid, not very flattering to our spa and wellness industry. (Check out the comments also.) Continue reading